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Canada: Liz Kohn appointed as TIFF’S Vice President, Marketing & Communications

Canada: Liz Kohn appointed as TIFF’S Vice President, Marketing & Communications

India Blooms News Service | @indiablooms | 05 Aug 2019, 10:32 pm

Toronto, Aug 5 (IBNS): The appointment of Liz Kohn as Vice President, Marketing and Communications, effective Sept 3, 2019, has been announced by Joana Vicente and Cameron Bailey, Co-Heads of Toronto International Film Festival (TIFF), TIFF reports said.

Kohn would take charge of TIFF’s Brand and Media department, comprised of the Communications, Brand, Video, Web, Creative including Editorial teams.

As part of TIFF Senior Management and reporting to Joana Vicente, Executive Directo and Co-Head, Kohn would be responsible for providing leadership and guidance for the organization including upholding and expanding the integrity of the TIFF brand both locally and internationally.

Kohn would also be responsible for developing and executing the organization’s marketing and communications strategy.

“Liz brings over 20 years of experience across brand marketing, strategic communications, and audience engagement to the role of Vice President, Marketing and Communications,” said Vicente. “We’re delighted to welcome her to TIFF and especially pleased that her extensive expertise will help guide our organization, as TIFF enters a
new phase of our strategic plan that prioritizes the audience first.”

Kohn was successful in transforming the corporate business planning process, in her previous position as Vice President, Stakeholder Relations & Business Strategy at Luminato, an international arts festival held in Toronto for two years, during which she also led the marketing, communications, audience experience, and government relations teams.

Prior to Luminato, Kohn held the position of Director of Marketing and Communications for 17 years at Artscape, a group of international not-for-profit organizations, where she directed strategies for 15 cultural facilities, including Daniels Spectrum, Artscape Daniels Launchpad, and the Artscape Wychwood Barns.

Kohn had also provided marketing and communications consultations to Toronto Foundation, the Globe and Mail Centre, and International Film Festival Panama. In 2017, and was selected to be a fellow in the TAC Leaders Lab.

TIFF is a charitable cultural organization with a mission to transform the way people see the world through film.

An international leader in film culture, TIFF projects include the annual TIFF in September; TIFF Bell Lightbox, which features five cinemas, major exhibitions, and learning and entertainment facilities; and innovative national distribution program Film Circuit.

(Reporting by Asha Bajaj)

Image: Liz Kohn/Twitter

Canada: Liz Kohn appointed as TIFF’S Vice President, Marketing & Communications

India Blooms News Service
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