ItzCash and Kings XI Punjab drive epilepsy awareness

Punjab players Glenn Maxwell, D. Sammy, Axar Patel, Martin Guptill, Ishant Sharma and Mannan Vohra along with the officials came together on Wednesday to support the social cause, thereby eliminating the prejudice and creating solidarity around the neurological ailment.

Autographed memorabilia like team jerseys, bats, helmets, and caps among others were being offered at special auction organised by ItzCash to raise fund for Epilepsy Foundation India.

During the live auction, besides the merchandise displayed, players like Glen Maxwell and Darren Sammy offered their own t-shirts and ended up pooling in a good amount for the cause.

Ashok Goel, Chairman, ItzCash, said, “There is a huge treatment gap for epilepsy in India. While this gap can be attributed to poor education, poverty, and poor healthcare infrastructure, lack of awareness stands tall and needs to be countered effectively. We wanted to drive our partnership with Kings XI Punjab in a very responsible manner and hence associating with this cause was a universal choice for everyone at ItzCash thereby influencing minds and creating awareness around the agenda.”

Dr. Nirmal Surya of Epilepsy Foundation India, said, “Many do not know epilepsy is a treatable disorder and can be controlled, hence raising awareness among the masses is critical. The society is also restrained with a number of misconceptions around the issue that needs to be catered to; hence platforms as these will help showcase the cause in the right light. We need to look at many more initiatives of this nature not just in the urban areas but also in the rural towns to drive the agenda at the national level.”