Kolkata: Sourav Ganguly inaugurates Bandhan Creation's Gariahat Store
This fashion and lifestyle outlet offers designed collection of apparels, home furnishing & decor, candles, decorative artefacts and accessories made by traditional handloom artisans from rural India.
“The sale of every product from this store supports the livelihood of the artisans in West Bengal, Bihar, Odisha, Uttar Pradesh, Chattisgarh, Telangana, Rajasthan and a few other states. The plan is to turn Bandhan Creation into a national chain, marking its presence in most of the Indian states," said Nilima Ghosh, Managing Director, Bandhan Creation.
The collection of garments covers men’s and women’s range like kurta, kurti, tops, dupatta, stole, skirt, palazzo, jacket, shirt made from various fabrics including ajrak, bagru and dabu.
The jewellery collection consists of fabric, stone, dokra and silver. Each and every product that one buys from Bandhan Creation backs its vision and endeavour towards supporting the livelihood of artisans across the country and thus helps revive and promote this rich tradition and national heritage.
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