Mumbai: Yes Bank, India’s fourth largest private sector bank, on Thursday announced the appointment of Anita Pai as Chief Operating Officer and Jasneet Bachal as Chief Marketing Officer of the Bank.
Anita Pai has over 29 years of rich experience in the Banking and Financial Services sector across Retail and Corporate Operations, ATM and Branch Banking service, Customer service and Service Quality.
In this critical leadership role, Anita will be responsible for Operations & Service Delivery (OSD) and Information Technology functions of the Bank. She will be responsible for establishing a nimble operations set up, backed with best in class technology platforms to deliver superior customer experience. She will also focus on augmenting systems, controls and processes to ensure a superior operational delivery proposition to all customer segments and would be responsible for operations across the Bank. She will report to the MD & CEO,YES BANK.
Anita joins from ICICI Bank wherein she was designated as Senior General Manager and Head of ATM Business, Branch banking Service and Phone Banking. She has close to 20 years of experience across various functions at the ICICI Group. She has also been associated with ICICI Prudential Life Insurance Company Limited and HDFC Limited.
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