Dev-Rukmini Tollywood couple Dev-Rukmini chosen brand ambassadors for Style Baazar retail chain
Kolkata/IBNS: Style Baazar, one of India’s largest retail chains offering budget friendly choices, has recently brought on board Tollywood star couple Dev Adhikari and Rukmini Maitra as their Brand Ambassadors for the upcoming year.
Commenting on the association, Shreyans Surana, CMD, Baazar Style Retail Ltd., said, “In the era of influencers and social media, everyone wants to look their best. Keeping this and our audience in mind, we are presenting our latest Durga Puja collection of ethnic and western wear. We have chosen Dev and Rukmini as our brand ambassadors because of their connection with today’s youth.”
Siddhant Khemani, CMO, said “Dev and Rukmini are the perfect representation of this generation, what our brand stands for. They are the perfect fit for our audience.”
Sharing their thoughts on the collaboration, Dev and Rukmini said: “We are honored to be associated with one of the most iconic retail chains of East India and we are elated to be a part of the grand launch of their latest Durga Puja collection.”
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