Kashmir
Jammu and Kashmir: Govt hosts festival to promote tourism in Gurez Valley
Bandipora: The tourism department of Jammu and Kashmir recently hosted a three-day festival to boost tourism in Gurez Valley in Bandipora district.
Gurez Festival, which aims to highlight the heritage and culture of the area, commenced on Friday. It has been organised in collaboration with the local administration, reports ANI news agency.
Several cultural and traditional programmes will be performed by different clubs of Gurez during the three-day event.
Dr G N Itoo, Director of Tourism in Kashmir, told ANI that the objective is to promote tourism in unknown or lesser-known destinations.
Stating that Gurez is at par with other tourist destinations and has huge potential, Dr Itoo said, "Gurez not only has scenic beauty but the local culture including music and dance is also attractive. In terms of adventure, fishing, rafting, trekking and even for nature walks this is a good destination. The tourists are bound to take away a unique experience from here."
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