Asian Paints introduces personalised home décor Signature Look

The ‘Signature Look’ curated by Asian Paints’ décor consultants  and the 'Signature Décor Solutions' service will make it easy for homemakers to paint their memories and stories onto their walls, the company said.

It will allow homemakers to co-create intricately designed, personalized spaces by using the walls as a canvas.

One can even choose from the many pre-designed artworks on offer.

Customers can paint their travel stories or their cherished memories, even their bucket lists on their walls, and get customized décor recommendations from their Signature décor consultants.

The recent launch in Delhi was themed “The World Homeward”.

One ‘Signature Look’ that has been designed by Asian Paints, integrates the cultures of Central and East Asia, two seemingly contrasting cultures. The resulting design weaves origami and geometrical patterns seamlessly to create a fluid juxtaposition of intermingling palettes and elements from each destination, the company said.

The services will be made available exclusively at the Asian Paints Colour Store, Connaught Place and you can also book a session online or gain more information at http://colourstore.asianpaints.com/expert/1.

Speaking on the launch, Shruti Rajamohan, Marketing Executive-Retailing, Asian Paints Ltd said, “Every home is the embodiment of the person or family that lives there. It is a place that we all want to be special, where every nook and corner must mean something. And so it is our endeavour to help our consumers do just that! It is with great pride that we launch ‘Signature Look’ for our consumers this season, which gives their travel experiences and ideas a visual representation. Each décor style has been carefully researched and customised in a way that is sure to make their memories permanent in the most personalised way possible.”