Volvo For Life Fund announces new coastal health initiative for the Indian Sundarbans
Kolkata: Volvo Cars has recently announced a collaboration with The Nature Conservancy to focus on preserving biodiversity through mangrove restoration in non-protected areas of the Indian Sundarbans.
This initiative is one of the two coastal health initiatives that the company unveiled recently at The Ocean Race Summit in Alicante, Spain.
This comes at a time when the world is facing a triple planetary crisis: climate change, pollution and biodiversity loss.
“At Volvo Cars, our holistic approach to sustainability starts by aiming to reach net zero emissions and to contribute towards the protection our planet's biodiversity.
"By partnering with The Nature Conservancy, we're taking concrete steps to restore coastal ecosystems and empower local communities in the Sundarbans. Our goal is to create a legacy of responsible business, where conscious choices and luxury go hand-in-hand,” said Volvo Car India Managing Director Jyoti Malhotra.
The Indian Sundarbans is one of the world’s largest mangrove forests, a cluster of low-lying islands in the Bay of Bengal, providing a critical habitat for vulnerable species, including the Bengal tiger, and offering local communities protection from floods.
With Volvo Cars’ support, The Nature Conservancy aims to improve the coastal ecosystem and sustain local livelihoods through several community-led interventions.
With the global philanthropic Volvo For Life Fund, Volvo Cars has the ambition to positively impact a million lives over time through supporting initiatives in the communities in which they operate.
The fund continues Volvo’s tradition of safety, aiming to build resilience and hope for people, communities and ecosystems.
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