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SAP gains momentum in Asia Pacific Japan

| | Apr 25, 2014, at 09:59 pm
Singapore, Apr 25 (IBNS): One of the market leaders in enterprise application software, SAP AG on Friday noted that as cloud, mobile, social and big data drive business and technology in new ways, the company continued to gain momentum in Asia Pacific Japan.

SAP said that the customers, especially in emerging markets, see the benefits of replacing legacy systems with new, transformative solutions that can help their business run better, be more efficient and improve customer satisfaction.

According to the officials, these technology trends and demand from customers were reflected in SAP Asia Pacific Japan’s Q1 performance, as the company registered strong growth in cloud, analytics and SAP HANA.

India and South-East Asia in particular saw strong momentum, as SAP continued to simplify for and innovate with customers.

"We are seeing customers adopting SAP solutions to run their business faster, smarter and simpler, especially in emerging markets," said Adaire Fox-Martin, President of SAP APJ.

Fox-Martin said, "Now with SAP’s cloud offerings, customers can extend their existing infrastructure to develop new ways to drive information and insights and gain a competitive advantage in a more efficient new way."

The officials noted that as a testament to the company’s strength in delivering solutions with the transformative power for entire industries, SAP saw double-digit growth in analytics across APJ in the first quarter of 2014, where the company’s flagship SAP HANA in-memory technology delivered triple-digit growth for the third consecutive quarter in the region.

The company’s revenue from the SAP Business Suite powered by SAP HANA also grew triple digits this quarter.

“Whether in sports, healthcare or other industries, cloud technology and data analytics have transformative powers that are reshaping the business world and improving people’s lives. Our trail-blazing SAP HANA in-memory technology allows companies to leverage the power of data to make decisions in real-time, and enables individuals to work, consume, social and entertain better,” said Fox-Martin.

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