Mercedes-Benz redefines the luxury SUV segment; drives in its global best-seller, the versatile and dynamic luxury SUV - the GLE in India

The GLE combines the best of on-road driving with off-road performance and raises the benchmark for a luxury SUV to the next level. 

The launch of the GLE further cements Mercedes-Benz’s strong presence in the fastly growing luxury SUV segment in India. The SUV was launched by Roland Folger, Managing Director & CEO, Mercedes-Benz India in New Delhi.

Roland Folger, Managing Director & CEO, Mercedes-Benz India said: “The GLE is a very special product for all of us at Mercedes-Benz. The M-Class which established the luxury SUV segment in 1997 has been one of the most successful models for Mercedes-Benz globally till date, with more than 1.6 million units sold. The GLE has all the attributes to be a worthy successor and continue the success story of the best-selling M-Class. With its sporty and serene appearance, clear and sensuous design idiom combined with typical attributes of a modern off-roader; the GLE will create new segment benchmark. We are launching yet another winning product for our discerning Indian customers, today”.

“Mercedes-Benz has a formidable SUV portfolio ranging from the GLA to the AMG G 63 in India. This gives us a strong competitive advantage, resulting in our SUV segment to grow the fastest in the entire portfolio, by 70% in the Jan-Sep 2015 period. The addition of the versatile GLE comes at the right time and will add to our brand’s winning SUV portfolio. To add to customer excitement, we are offering the GLE in the 250 d and 350 d variants from launch, both of which will be manufactured in our Pune facility. The start of local production of both the variants of the GLE simultaneously, is a key decision that will enable us to address the demand of the SUV in foreseeable future,” added Folger.