Videocon eyes West Bengal for festive season, launches special Durga Puja offer

On purchase of every Videocon product, customers will be delighted with free gifts and great discounts. 

 

The company also plans to launch more than 50 new products across TV, Washing Machine, Air Conditioner and Refrigerator segment to provide an ensemble of new technological advanced products to the customers. Moreover, the company will enhance customer services and product experience for the customers to serve them in a better way.

 

The Durga Puja offer by Videocon provides distinct benefits to the customers. This Durga Puja, on purchase of Videocon products customers take home assured gifts like Bluetooth Sound Bar, Mobile Handsets and Steam Iron. Beyond this on purchase of Videocon LED’s customers will get additional 2 years warranty that 1+2 years.

 

Speaking on the occasion, Anirudh Dhoot, Director, Videocon, said “We are happy to announce our plans to launch 50 new products across all the categories. This is in line with our vision to introduce our customers to the finest technologies and render unmatched product experience. To further delight our customers and enhance their shopping experience, we are also offering free gifts on purchase of every Videocon product. We aim 40% increase in sales over the same period last year and enhance customer service and experience through our endeavors.”

 

Amplifying its technological product portfolio, Videocon aims to bring innovative and advanced products at the most competitive prices for the Eastern market. 

 

With the successful launches of world class products such as India’s first Wi-Fi AC, feature packed 4K UHD LED TV, powerful Quantum Edge technology AC etc, this year Videocon have rolled out its revolutionary DDB TV series enriched with futuristic Liquid Luminous Technology that is capable of providing more natural colours and best picture clarity.

 

The company would be also launching a region focused advertising campaign to promote the new products and spread cheers during Durga Puja. The advertising campaign will be spread across mediums like TV, print, online, outdoor and radio. 

 

Further Videocon will be focusing on the in-store display to woo the customers and give a festive season feel. The brand foresees a successful festive period and is optimistic on its premium product ranges.