Tata Steel flags-off ‘Doors of India’ campaign in West Bengal
The campaign was flagged off by Peeyush Gupta, Vice President -- Steel (Marketing & Sales), Tata Steel, from Tata Centre in Kolkata.
Speaking on the occasion, Peeyush Gupta, said: “It’s a proud moment for us at Tata Steel to flag-off the ‘Doors of India’ campaign in West Bengal. Nationwide it is a four-and-a-half-month long campaign with 12 members of the Tata Steel family participating in the journey along with our distributors and our sales force. The campaign will help us to tell the world the importance of doors in a home. Doors as a property have been fondly associated with the symbol of power of any building, of any country or of any house. The Doors of India campaign will help us to reach out to the people and open doors to more business in this category which has huge potential.”
The ‘Doors of India’ campaign aims to offer wood finish steel doors with better aesthetics to consumers.
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