Sony India unveils new Ult Power Sound party speakers lineup

Designed to deliver powerful, deep bass and an immersive party experience, the new ULT POWER lineup combines Sony’s signature sound technology with a bold, all-new tower design. The lineup features the ULT TOWER 5, ULT TOWER 7 and ULT TOWER MAX, offering powerful sound across different spaces and party environments.

With built-in batteries (except Tower Max), easy portability and DJ-focused features including XLR/RCA connectivity, the new speakers are designed to bring the ultimate party experience anywhere from intimate gatherings to large outdoor venues.

ULT TOWER 5

Sony’s new ULT TOWER 5 is designed to delivers powerful 300W sound output in a compact, portable design, making it perfect for party-ready entertainment. The speaker features a newly developed 230mm woofer with ULT DUCT technology, two tweeters and ULT POWER SOUND Mode for deep bass and high sound pressure, delivering an immersive audio experience indoors or outdoors.

With up to 20 hours of battery life under specified conditions, IPX4 water resistance, four handles and support for both vertical and horizontal placement, the ULT TOWER 5 is designed to go wherever the party does. With an iconic silhouette featuring the signature ULT button and volume knob, complemented by enhanced lighting modes—Beat, Wave, and Mellow and a striking new lighting system with 56 LEDs seven times more than its predecessor, Its evolved Sound Field Optimization technology automatically adjusts output based on the surrounding environment, whether indoors or against a wall.

Its versatile connectivity includes Bluetooth 5.3, USB-C, USB-A, RCA, XLR In/Out and microphone input, while a dedicated DJ input, karaoke features, Party Chain by Aura Cast and Stereo Pair capabilities make it easy to create a customized party setup. New low-latency DSP technology further enhances wireless connections, while lighting and sound synchronization add to the atmosphere. Measuring 358 × 534 × 280mm and weighing 12.7kg, the ULT TOWER 5 combines portability, versatility and powerful bass in a bold new party speaker.

ULT TOWER 7

The ULT TOWER 7, the newest flagship addition to its ULT series of party speakers, designed to fill any space with deep bass and 420W powerful sound. Built around a large-diameter 280mm New Circular Unit woofer paired with a rear tweeter, ULT DUCT technology, and a 2 midrange/4 tweeter front-and-rear array, the ULT TOWER 7 delivers 360-degree party sound that carries the energy of the stage to every corner of the room with new LIVE Sound and 10-band EQ working alongside ULT1/ULT2/LIVE FLAT modes for overwhelming bass and sound pressure.

Its evolved Sound Field Optimization technology automatically adjusts output based on the surrounding environment, whether indoors or against a wall. The tower's robust, portable design features a durable IPX4-rated (vertical) build, four handles, upgraded rear wheels for easy transport, and a striking new lighting system with 72 LEDs nine times more than its predecessor, unified silhouette with a signature front ULT button. Built for DJs and party hosts alike, the speaker supports XLR/RCA DJ input, USB-C connectivity for PCs and smartphones, wired multi-speaker chaining, a new low-latency DSP, karaoke functionality with mic volume and echo controls, and up to 30 hours of battery life. With the ULT TOWER 7, Sony brings genuine party sound anywhere at home, outdoors, or on the go.

ULT TOWER MAX

The ULT TOWER MAX, the new flagship of its ULT series, is engineered to deliver 2150W Power Output with soul-shaking bass and overwhelming sound pressure that brings the arena vibe home in a single speaker. At its core sit three large-diameter 280mm New Circular Unit woofers two front, one rear working alongside ULT DUCT technology, 2 midrange and 4 tweeters (front and rear), and a 10-band EQ to produce true 360-degree party sound. With ULT1/ULT2/LIVE FLAT modes and an evolved Sound Field Optimization system that adapts to noise conditions and nearby walls, the TOWER MAX ensures every guest feels the bass, no matter where they're standing in the room.

Designed for DJs and hosts of large-scale gatherings, it offers XLR/RCA DJ input, USB-C connectivity for PCs and smartphones, wired multi-speaker and stereo pairing, a new low-latency DSP, and full karaoke functionality with mic volume and echo control from the back panel or app. The speaker's robust, versatile design includes a splash-resistant top panel, four handles, side wheels, and support for both vertical and horizontal placement all wrapped in a bold new lighting design featuring 100 LEDs, a dramatic leap from the 34 LEDs (24 top, 10 bottom) on its predecessor, the TOWER 10. With the ULT TOWER MAX, Sony redefines what a single speaker can bring to the ultimate party.

Launch Offer

Get a Dual Wireless MIC worth Rs.19,990 with the ULT TOWER MAX, along with cashback of up to Rs.15,000. Enjoy Rs.4,999 cashback on the ULT TOWER 7 and Rs.3,000 cashback on the ULT TOWER.       

Pricing and Availability:

The ULT TOWER 5 and ULT TOWER 7 will be available from 8th October, while the ULT TOWER MAX will be available from 15th November onwards across Sony retail stores, including Sony Centre and Sony Exclusive stores, as well as on Amazon.