Kareena to be Lakme Fashion Week showstopper

Synonymous with glamour and flawless beauty, Kareena’s style has raised the bar for high street fashion over the years and has taken Bollywood’s fashion quotient to new heights. At the upcoming finale of LFW WF 2014, Kareena will showcase yet another global runway trend that is big this season-: The Gloss Look, crafted by the Lakmé Bridal Dream Team.

Kareena’s association with Manish has been a long standing one. From red carpet events and film premieres to social events and get-togethers, Kareena has often sported Manish Malhotra’s creations with utmost elegance.

Speaking about Kareena, Manish said, “I have always loved working with Kareena. She is the perfect combination of a gorgeous face and a confident personality. Every season, LFW has a trend story to tell and the finale accentuates the trend in the most elaborate manner. I am looking forward to crafting a special look for Kareena with my latest collection which is inspired by the Gloss look; a trend that is creating waves internationally and is being spotted on runways around the globe.”

Purnima Lamba, Head of Innovation, Lakmé said, “For the first time ever, Kareena has handpicked lip color shades for the new Lakme Absolute Gloss Addict – be sure to pick from her must-have shades of plum and wine for the festive season – the first limited edition Kareena Kapoor autographed Lakme Absolute Gloss Addict”

Lakmé Fashion Week (LFW) is jointly organized by Lakmé, the leading cosmetics and beauty services brand in India and IMG Reliance, the global leader in sports and entertainment event marketing and management.