May 19, 2025 05:22 pm (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Rahul Gandhi targets Jaishankar over Op. Sindoor again, BJP says LoP speaking Pak language | Supreme Court orders SIT probe into Madhya Pradesh minister's remarks on Colonel Sofiya Qureshi | Bengaluru: Woman killed after wall collapses on her after heavy rainfall | Pak forces targeted Golden Temple after India conducted Operation Sindoor: Army | YouTuber Jyoti Malhotra, arrested for 'espionage', travelled to Pakistan ahead of Pahalgam attack | Centre picks Shashi Tharoor to head all-party delegation for 'exposing' Pak-backed terrorism globally | Rape convict, survivor express willingness to get married; exchange flowers in Supreme Court | 'Are nukes safe with irresponsible and rogue nation like Pakistan?': Rajnath Singh questions world | 'Go and apologise': Supreme Court slams Madhya Pradesh minister over remark against Colonel Sofiya Qureshi | 'Can timelines be imposed?': President Murmu's question to Supreme Court on Tamil Nadu verdict

BlueStone.com projects West Bengal as a key market for growth

| | Apr 23, 2017, at 02:27 am
Kolkata, Apr 22 (IBNS): Catering to the new age consumer with a wide collection of designs and themes, BlueStone.com, India’s leading online destination for fine jewellery, is witnessing steady growth in traditional markets such as West Bengal.

A recently concluded analysis reveals notable facts and insights on the sector from the state.

The capital city, Kolkata, recorded a 70% growth in revenue in 2016, over the previous year making it one of the Top 6 markets for BlueStone.com.

BlueStone.com also unveiled two new jewellery collections today in the city of joy, called the ‘Nava Collection’ and ‘B-Iconic Collection’, ahead of the auspicious occasion of Akshaya Tritiya.

The Nava Collection, is a unique take on traditional Navratna jewellery drawinginspiration from the art and architectural marvels of Hampi, which was once the epicenter of the Vijayanagara Empire in the south. Keeping the Navratna gemstones at its heart, key pieces in the collection have been designed with specific attributions to some of the most popular monuments from the UNESCO World Heritage Site. The Nava Collection will be available from a price point starting at 17,000/- INR and up to 1,09,000/- INR.

The B-Iconic Collection has been designed with the BlueStone logo at the heart of the design of each piece.

Through an exhaustive design journey, the logo was adapted into creating a unique “jaali”that has been incorporatedinto each piece of the collection. The collection aims at bringing the brand ethos closer to design, thus creating a unique brand identity, that is reflected throughout this gorgeous collection.

The collection will be available from a price point starting at 8,800/- INR and up to 1,01,000/- INR.

Speaking on the occasion, Gaurav Singh Kushwaha, Founder & CEO of BlueStone.com, said, “It is extremely encouraging to witness more number of people trying out new jewellery designs online, each passing year. Kolkata ranked among the top 6 markets in sales in 2016 for BlueStone. We see tremendous growth potential in this region and are delighted to launch our latest collections, Nava and B-Iconic. We will continue to build upon our key strength, which is our unique designs and use technology to provide our consumers with a seamless jewellery shopping experience.”
 

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.
Close menu