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OYO expands its footprint in UP, launches townhouse in Noida

| @indiablooms | Feb 18, 2018, at 08:32 pm

New Delhi/Noida, Feb 18 (IBNS): OYO, a hospitality company, on Sunday announced the launch of its mid-market offering ‘OYO Townhouse’ in Noida. 

The launch further reinforces OYO’s commitment to the market by providing the customers with an offering that combines experience and value at a scale that has never been attempted before in the hospitality landscape.

Speaking at the occasion Abhinav Sinha, COO, OYO said: “With this launch, OYO has further strengthened its commitment towards creating beautiful living spaces and offering them to customers at an affordable cost. OYO Townhouse defines a unique hospitality experience as it combines our state-of-art technology and designed processes. India’s hospitality industry suffers from a major disconnect between demand and supply of quality living spaces forcing travellers to compromise on location, comfort and pricing. Townhouse addresses this gap by creating a perfect balance between each of these variables.”

OYO has briskly expanded its presence in Uttar Pradesh and transformed the budget hospitality sector via standardizing hotel rooms and exercising end-to-end control over hotel operations and ensuring a quality experience for its guests.

OYO currently enjoys a network of 4,000 exclusively-controlled rooms across UP and is targeting a 2.5X growth by the end of 2018.

Abhinav further added, “Noida remains a priority market for us. Being a corporate hub, it holds immense potential and long-term prospects for the Indian travel and hospitality sector. We are sure that our customers will love this property which combines an impeccable design, offers world-class experience, facilities and a location, all at one place.”

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