Nikon brings incredible array of COOLPIX Series 2016 to celebrate festive season

The latest addition to Nikon’s extensive offering of point-and-shoot cameras is packed with remarkable new features to create a wonderful photography experience.

Each of the new seven cameras in this year’s COOLPIX series are marvellously designed through Nikon’s relentless pursuit of advanced quality combined with a youthful style and hi-tech innovation.

The series offers a collection of a wide range of vibrant compact cameras, which enable you to capture and share your life’s moments effortlessly in all its hues.

The cameras present striking capabilities to fulfil all desires of a passionate photographer.

The inspirational Nikon COOLPIX B700, B500, A900 and A300 are powerful image creation devices with the latest inclusion of the SnapBridge feature. This ensures that the COOLPIX series elevates the photographer’s journey with the availability of the all-time smart phone connectivity.

Social snappers and visual connoisseurs are just a tap away from sharing and viewing their favorite videos on social media in 4K resolution, shot through the latest Nikon COOLPIX A900 and B700 featuring 4K ultra high definition video capturing capabilities.

Commenting on the announcement, Kazuo Ninomiya, Managing Director, Nikon India said, “We are indeed delighted to bring the new range of COOLPIX series this year. At Nikon, we continue to elevate the bar of technological enhancement and the availability of 120x dynamic zoom feature in B700 camera bears testament to this fact. The new devices in the COOLPIX series ensure that photography enthusiasts are able to capture India’s colorful, vivacious and diverse culture with new perspectives. The new series reaffirms Nikon’s aim of making the skilful art of digital photography accessible to all and the easy mobility of the devices enables them to take spectacular pictures without missing any precious moment.”

Sajjan Kumar, Senior Vice President – Corporate Sales and Strategy, Nikon India said, “At Nikon, we aim to address the ardent wishes of all photographers and the COOLPIX range of 2016 has been launched to foster their innovative skills. With the ever-increasing impact of social media, photography has established itself as the trendiest form of expression among the youth all across the country. Two of the new models also capture crisp details in 4K ultra high-definition. In congruence to this consumer demand, the COOLPIX 2016 series will be available across all Experience Zones in India at an affordable price range. The penchant style that COOLPIX brings makes the devices loved across all age groups, which makes these cameras the first choice amongst all photography enthusiasts.”

The new series includes seven new models in the COOLPIX Series, which comprises cameras with various features like W100 being a waterproof*1 and shockproof*2 compact digital camera. Its compact rounded design, large buttons and intelligent features such as Underwater Face Framing, ensure that every member of the family can capture high quality images and Full HD*3 video at the press of a button. New creative options including Add Cartoon Effect, colorful Stamps and Frame Decorations also aid in cultivating an interest amongst younger users.