March 05, 2026 05:12 am (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Defiant silence: Iran women’s team refuses anthem days after Khamenei’s death | 'You’ll find out soon': Trump hints at massive retaliation after Riyadh attack, says ‘boots on ground’ may not be needed | Iran claims Netanyahu's office targeted in 'surprise missile attacks' | India, Canada to host renewable energy summit as Modi, Carney push to deepen bilateral ties | Gold, silver surge as Middle East conflict sparks safe-haven buying | Middle East tension: Several US warplanes crash in Kuwait, says Defence Ministry | Indian defence shares jump as West Asia conflict triggers investor rush | Modi-Carney talks signal fresh start as India, Canada push to revive trade pact and strategic partnership | IDF strikes Hezbollah targets in Lebanon after projectile fire toward Northern Israel; 31 killed | Israeli airstrikes hit Tehran’s Gandhi Hospital amid Middle East conflict

Leading pharma companies adopt Cirrius PharmaCRM platform on Microsoft Azure to streamline medical engagements

| | Apr 21, 2015, at 11:02 pm
New Delhi /Kolkata, Apr 21 (IBNS): Cirrius PharmaCRM Digital Platform on Microsoft Azure has been adopted by leading pharmaceutical companies such as Cipla, Ranbaxy and Biocon for enabling multi-channel digitization of medical engagements.

The platform rides on three components, the base CRM platform, Closed Loop Marketing and the Phyzii engagement platform that fuels effective interactions between pharmaceutical companies and their network of medical reps, physicians, patients and the supply chain.

The Cirrius PharmaCRM that digitally enables the pharma and life sciences companies, runs on Azure in the Microsoft cloud and is available on Windows, iOS and Android mobile platforms.

More than 50% of the large pharma and life sciences enterprises have created their digital lounges to engage, transact and service over 1,00,000 users consisting of medical reps, physicians and other elements of their ecosystem on the Cirrius Platform across 20 countries. Cirrius now features in the Gartner 2015 CRM Vendor List.

“At Cirrius we are digital transformation enablers to pharma companies top help them improve their engagements with their reps, physicians and patients by using our PharmaCRM platform and creative digital content creation. The platform agnostic and open capabilities of Azure allow us to focus on strengthening the content and quality of stakeholder engagement while rendering across devices and platforms is facilitated by Azure.  The analytics capabilities in Azure further help us derive meaningful insights”, said Kapil Kuwelker, Founder & CEO, Cirrius Technologies.

Srikanth Karnakota, Director – Server and Cloud Business, Microsoft India said: “The Cirrius platform leverages Microsoft Azure to empower the pharma sales force and make their lives simpler. The platform underscores Microsoft’s commitment to consistently evolve and deliver quality solutions using technology to our customers. We are pleased with the way Cirrius is leveraging Microsoft Azure to bring the pharma companies closer to physicians and helping them stay up to date with the latest cloud technology.”

Microsoft Azure is an open and flexible cloud platform that enables customers to quickly build, deploy and manage applications across a global network of Microsoft-managed datacenters. The platform today hosts large-scale mission-critical applications for businesses across verticals, with seamless integration with existing infrastructure and financially backed SLAs.

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.
Related Videos
RBI announces repo rate cut Jun 06, 2025, at 10:51 am
FM Nirmala Sitharaman presents Budget 2025 Feb 01, 2025, at 03:45 pm
Nirmala Sitharaman on Budget 2024 Jul 23, 2024, at 09:30 pm