August 19, 2026 09:26 am (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Supreme Court rejects ‘less painful’ death penalty plea, but leaves door open for future change | ‘Vulgarity and disgust’: DMK attacks Vijay over Trisha salute at I-Day event | ‘Take Gyanesh Kumar to the US’: Congress mocks Trump over praise for India’s voter ID system | Big relief for Imran Khan: Pakistan Supreme Court orders hospital transfer amid health fears | Trump praises India’s voter ID system, pushes SAVE America Act | Trump's shock threat to bomb Oman: US President warns ally over Iran deal and Hormuz crisis | Rishabh Pant scripts history! Indian wicketkeeper-batter joins elite 100-sixes club in Test cricket | BJP reshuffles top organisation seven months after Nitin Nabin's elevation | West Bengal STF arrests suspected aide of ISI 'agent' Rana Rauf in Kolkata | ‘Very hopeful’: Indian envoy Dinesh Trivedi breaks silence on PM Tarique Rahman’s proposed India visit
Varanasi
Mahesh Babu in 'Varanasi' poster. Photo: Mahesh Babu/X

Mega deal! Rajamouli’s Varanasi inks global brand integration pact with SkyBlue Cinematix

| @indiablooms | Mar 11, 2026, at 02:45 pm

Hyderabad/IBNS: In a major brand collaboration, S. S. Rajamouli's upcoming film Varanasi has struck a deal with SkyBlue Cinematix, the entertainment and content integration division of Malaysia-based SkyBlue Group, media reports said.

Under the agreement, SkyBlue Cinematix has secured the exclusive worldwide rights for brand integrations in the film, which is slated for release next year.

Varanasi is an upcoming large-scale action-adventure directed by the acclaimed filmmaker Rajamouli.

The film reportedly stars Mahesh Babu, Priyanka Chopra Jonas, and Prithviraj Sukumaran, and is being mounted as a global cinematic project blending mythology, adventure, and international storytelling.

Expected to release worldwide on April 7, 2027, Varanasi is being planned as one of the most ambitious Indian films, backed by a massive budget and global distribution.

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.