May 19, 2024 10:38 (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Arvind Kejriwal to march with AAP leaders to BJP HQs tomorrow with an 'arrest' dare | Adhir Chowdhury won't decide, he will be axed if he doesn't...': Congress chief Mallikarjun Kharge on alliance with Mamata Banerjee | Swati Maliwal assault case: Arvind Kejriwal's aide Bibhav Kumar arrested by Delhi Police | DK Shivakumar offered me Rs. 100 crore to defame Modi: Arrested BJP leader G Devaraje Gowda on Karnataka sex scandal | Swati Maliwal assault case: New video shows AAP MP escorted out of Arvind Kejriwal's home
Big B introduces Wakau, a new celebrity video blogging app

Big B introduces Wakau, a new celebrity video blogging app

India Blooms News Service | | 29 Oct 2015, 10:44 pm
Mumbai, Oct 29 (IBNS): Bollywood superstar Amitabh Bachchan introduced to the world and his fans freemium celebrity video blogging app-Wakau.
Starting on Thursday, the Wakau app is claiming to become the ultimate celebrity hotspot to catch original, candid ‘direct dil se’ videos of Bachchan and other celebrities across genres, be it films, sports, entertainment or music.  
 
It will be available across iOS, Windows and Android formats.
 
With an ever increasing repertoire of celebrities including the likes of Amitabh Bachchan, Sachin Tendulkar, Arjun Kapoor, Ayushmaan Khurrana, Nirahua, Shaan,  Manju Warrier, Tamannaah Bhatia, Sophie Choudry, Arman Malik and Elli Avaram are contributing to the platform. 
 
Wakau will upload new content including landmark moments from the celebs lives, hobbies and interests and career stories, for subscribers on a daily basis. On Wakau fans can watch, share and comment on a wide variety of interesting videos categorised topically and by celebrity. The app, has a celebrity interface feature that enables celebs to upload premium video content, while allowing them to track fan comments on their videos and respond directly.
 
Bachchan, who has a following of 44 mm on social media, will now further connect and communicate with his fans, through Wakau.  On the app, one can get an insight from Bachchan on how his now famous surname came into being; catch the master blaster, sharing first hand, his emotions on retiring from test cricket or see Arjun Kapoor talk about his favourite movies and giving a glimpse of his personal DVD collection.
 
Talking about his association with Wakau, Bachchan commented, “Social media is an integral part of my life today. I have always tried to stay connected with my fans and respond to them whenever possible through my blog and other social media platforms.  I am glad to be associated with an interactive platform like Wakau, through which I can share some of my candid moments from my day to day life with my fans and inch closer to them.”
 
A joint venture between CA Media Digital and Jetsynthesys, Wakau is a freemium celebrity video blogging app that allows users to access unseen candid celeb moments to help them connect further with their favourite stars and celebs. Freely downloadable to users across India this ‘freemium’ app allows consumers to view celebrity videos for free, with the videos being interspersed with advertisements. The app also supports an ad-free experience via its subscription service.
 
Speaking on the association, Rishi Negi, EVP Operations, CA Media India commented, “Wakau is a great opportunity for celebrities to connect with their fans and share personal stories, interests, sepia moments and cherished thoughts through their video blogs. The app is a celebrity hotspot that enables consumers to gain easy access to insightful videos of their favourite superstars and personal heroes on their phones.” 
 
Rajan Navani, Vice Chairman and Managing Director, Jetsynthesys, added, “Through constant and continuous innovation we at Jetsynthesys strive to offer the best in digital technology and Wakau is no exception. With a deep focus on creating a personal connect with the consumer through leveraging analytics, the Wakau experience will eventually pave the way towards many firsts for the world. We are excited to launch this unique world class Indian product that would become the social digital media screen of the 21st century.”
 
A technically superior app, Wakau has an adaptive and predictive streaming technology that enables optimization of content to each specific device and dynamically adapts the video stream to the constantly varying bandwidth of carrier and Wi-Fi networks creating a quality experience for the users. Consumers can subscribe to the premium service on the app using their existing mobile connection, credit cards, net banking and e-wallets with multiple validity periods and price points available. 

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.