Legendari Group signs up Leander Paes as their Global Brand Ambassador

Legendari Group’s association with Paes will commence from 2016’s first tournament on the ATP World Tour, the Chennai Open.

The move is made more significant with 2016 being an Olympic year.

The company will support Paes in the Olympic games as he prepares to participate in the prestigious quadrennial event for a 7th consecutive time, a record for an Indian sportsperson and in tennis internationally, and an achievement held by very few world athletes.

In his role as Global Brand Ambassador, Leander will be part of #TeamLEGENDARIAthlete.

Founded in 2015, the Legendari Group is based in Singapore with offices in Dubai and Tokyo. It made its foray on the world map with ownership of the Japan franchise, the Legendari Japan Warriors, in the recently concluded International Premier Tennis League (IPTL) 2015.

Leander was an integral player of the team that played across five venues – Japan, Philippines, India, Dubai and Singapore, along with other team-mates that included tennis superstar Maria Sharapova, Kei Nishikori, Marat Safin, Mirjana Lucic, Philipp Kohlschreiber and Kurumi Nara.

Unveiling his new sponsored tennis jersey , Leander Paes said, “I am thrilled to grow my partnership with the Legendari Group and work closely with them as a Global Brand Ambassador. Having been associated with the Group as part of the LegendariJapan Warriors, I am excited to associate with them to promote sports, especially tennis. It is an honour to be the first #LegendariAthlete, and I look forward to utilizing my abilities to drive the growth of sports as a way of life.”

Presenting Leander the new jersey, Executive Chairman & Managing Director, Shanthan Reddy said, “Leander has inspired many generations of tennis players and sportsmen in our country, and across the world with his game. We are absolutely delighted with this opportunity, and wish him success at Rio 2016 and through the year. Sports knows no boundaries and is gender agnostic. We at the Legendari Group are committed to sports, and will continue to identify and add similar such sports initiatives to our portfolio with an aim to emerge as a global leader.”

Speaking at the press conference, Group Chief Executive Officer, Navneet Sharma said, “Leander is a towering sports personality in the field of tennis in India and globally. With 17 Grand Slam titles to his name, he continues to be one of the fittest players on the Tour. His indefatigable spirit is infectious, and we are delighted that he will partnering with the Legendari Group in its global initiatives.”