IPL
Disney Star announces tech innovations for IPL 2022
Mumbai/IBNS: Disney Star, the official broadcaster for Indian Premier League (IPL) 2022, has announced a host of technological innovations for the ongoing season.
The innovations include an association with Dolby to provide a truly remarkable experience with the immersive sound of Dolby Atmos to fans, a unique online voting, and polling platform which will make the game more interactive between the commentators and the fans, enhanced analytics in the commentary box, mixed reality analysis, a Behind the Scenes (BTS) technology venture, the famous Cricko, and much more.
These new technologies which have been adopted across the Star Sports network and Disney Plus Hotstar, have been spearheaded by Disney Star’s R&D arm - Star Lab which develops innovation in emerging technologies.
With the return of fans to the stadiums, the introduction of Dolby Atmos will bring the electric atmosphere of IPL games to the homes of viewers.
Cricket fans in India will be able to watch their favourite sporting event, IPL 2022, in Dolby Atmos only on Star Sports1 HD & Star Sports1 Hindi HD.
With an immersive experience like no other in Dolby Atmos, viewers will experience multidimensional sound with incredible clarity that allows them to hear details never heard before during the live sporting action.
Sanjog Gupta, head, Sports, Disney Star said, "Disney Star has been committed to elevating the experience of Tata IPL, bringing millions of viewers closer to the game, the heroes, and the action. With fans being allowed in the stadium, we wanted viewers to get as close to the real feel of the atmosphere at the venues and this is why we decided to produce the Tata IPL 2022 in Dolby Atmos for the first time.
"The Star Lab has also enhanced the presentation of the tournament by deploying AR & VR across match coverage and programming initiatives. We will also experiment with the world’s first interactive cricket show in the metaverse, in our ambition of making this the most interactive and immersive season of Tata IPL."
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