March 29, 2026 04:39 pm (IST)
Follow us:
Yash Raj Films is now YouTube billionaire
Mumbai, Oct 30 (IBNS): After giving several blockbusters and breaking many box-office records, Yash Raj Films has now crossed yet another milestone. The official YouTube channel of the banner (www.YouTube.com/YRF) has now crossed over one billion views.
The channel is currently home to 4,000 plus videos.
Going by the official statistics, YRF YouTube Channel ranks 1st in India, in the Film & Animation Category for most number of channel video views and channel subscribers.
Speaking on the feat, Anand Gurnani, Vice President (Digital), said: “YouTube is a dynamic platform and requires immense perseverance and data analysis to ensure we reach the right audience mix. We place a lot of focus on YouTube trends, video optimization through tags, meta-data and annotations that go a long way in building the channel. YouTube has been one of the key channels of content dissemination for movie marketing and will continue to be for time to come.”
Since its inception, the channel has broadcast a constant stream of new videos.
From massy content and musical hits to new age content like audio-video juke box, lyrical videos, interviews, interesting behind-the-scenes, the channel caters to every fan’s needs. It’s a one stop destination for every movie buff.
YRF YouTube presence is also marked by several sub-channels like YRF Movies, YRF Songs, YRF Trailers, YRF Dialogues, YRF Trivia and some regional channels that service the long tail of consumers and cumulatively add up to the numbers.
YRF YouTube network currently boasts a collection of more than 40 sub channels and over 3 million subscribers and is poised to grow in 2015.
Support Our Journalism
We cannot do without you.. your contribution supports unbiased journalism
IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.
Support objective journalism for a small contribution.
Latest Headlines
‘Modi govt built Ram Mandir, don’t need us for votes’: Aditya Dhar on ‘propaganda’ row over Dhurandhar 2
Sat, Mar 28 2026
I wasn't aware, says Danish Pandor on Yami Gautam’s impactful cameo in Dhurandhar 2
Sat, Mar 28 2026
Raj Vasudeva–Adil Hussain film Mercy set for April 24 release; first glimpse out with Dhurandhar 2
Fri, Mar 27 2026
‘Operation Sindoor’: Vivek Ranjan Agnihotri, Bhushan Kumar team up for explosive film on India’s secret strikes inside Pakistan
Thu, Mar 26 2026
‘Where were you when Iranians were dying?’: Mandana Karimi slams Boman Irani over Trump satire
Thu, Mar 26 2026
Ranveer Singh’s Dhurandhar 2 storms past ₹1,000 crore worldwide
Thu, Mar 26 2026
‘Maharani changed my life,’ says Huma Qureshi at a Kolkata event
Wed, Mar 25 2026