Utsara 2020: Explore north-east India's culture with Mumbai airport's Jaya He Museum
Mumbai/IBNS: Catch the 'Utsara 2020', the second edition of a cultural carnival organised by GVK-led Mumbai International Airport managing Chhatrapati Shivaji Maharaj International Airport's (CSMIA) Jaya He museum, until July 15 this year.
The digital carnival focuses on the cultural diversity of north-east India and showcases it on Jaya He's Instagram and Facebook platforms, the organisation said.
'Utsara', derived from the Sanskrit word 'Utsava' denoting celebrations, will bring forth the vibrant cultures of eight states in noth-east India - Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Tripura, and Sikkim.
Utsar is in collaboration with Anvaya - the content partner and Kathanika, the story telling partner.
The festival will showcase the celebration of diversities among communities in different states and the proliferation of various arts and culture across these states; this includes Tribal History & Religion, Textile & Crafts, Food & Festivals, Travel & Tourism, amongst others.
'Utsara 2020' will focus on three overarching narratives which include Sustainability - the coexistence of art and craft of the North East, Creative Human Spirit - weaving stories of day-to-day life through folk dance, music, motifs and Social Fabric – the way of communities living through art and craft that depict the traditions and sustaining their history and roots.
Each state will showcase the various themes for five days through infographics; videos showcasing folk dance, traditional food recipes, traveller experience, local expertise; photographs; live sessions by experts including tribal community; illustrations and sketches, to name a few, thus, giving a holistic picture of the varied culture of north-east India.
The day-long forums are divided into story-telling sessions, activities, and Instagram Live sessions which will be conducted in the evening.
According to the company's release, the first edition of the Jaya HE carnival celebrated the Maharashtrian festival Paaoolkhuna - Imprints of Maharashtra was a successful 75 day on ground carnival that touched over 3 lakh people engaging passengers at various locations within the airport including departures and arrivals, creating a synergy between various airport functions .
The event scaled up across disciplines to curate a platform for over 100 artists, bringing many arts, crafts, and dance forms to engage with audiences at the airport.
CSMIA's Jaya HE museum is an extension of GVK MIAL's aim to preserve and portray art by building communities while creating value for the passengers in today's world, according to the company.
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