The Kerala Story famed actress Adah Sharma launches Limelight Diamonds' store in Kolkata

The store, which spans across 500 sq. ft., was launched in Kankurgachi, Kolkata.

Photo courtesy: PR Team

Glancing through the brand's collection, Adah said, "I am simply in awe of the store and the concept of lab grown diamonds. They are made in India and I think every Indian woman will take pride in wearing these diamonds- truly a bigger and bolder upgrade.

"I congratulate team Limelight for bringing this concept to Kolkata and wish them the very best."

Expressing her excitement, Pooja Sheth Madhavan, Founder & MD of Limelight Diamonds says, "Having received such a fantastic customer response at our first store in Forum Mall, opening a second store to widen our reach in the city was an obvious choice.

"The cherry on the top was to have our Kolkata partners (Jash Jewellers) open this second store, only fostering our relationship and further validating the trust they have in the Brand. We believe that the Kankurgachi store will further strengthen our presence in the city and we look forward to making this one an equal success and widening our reach in the Eastern belt with our partners."

Photo courtesy: PR Team

Regional partner of Limelight, Pankaj Jalan of Jash Jewellers, said, "This is our second partnership with Limelight Diamonds in Kolkata and we couldn’t be any less thrilled about it. After the success of our first store, we look forward to providing our customers with the best services, now at Kankurgachi as well. We are planning to open 10 new stores in Eastern India within the next year."