March 13, 2026 03:10 am (IST)
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TCS
TCS shares jump after it unveiled ambitious AI plan. Photo: TCS/Facebook & Unsplash

Mumbai/IBNS: Shares of Tata Consultancy Services (TCS) traded in the green on Thursday after the IT major unveiled an ambitious strategy to position itself as a leading AI-led technology services company, media reports said.

TCS shares rose by 63 points to ₹3,280.80 after the announcement, which was made during the company’s annual Investor Day held on Wednesday.

Marking a significant shift in its operating model, TCS said it would transition from traditional digital services to AI-centric enterprise transformation, embedding artificial intelligence across its offerings.

The company said AI-related services currently contribute around 5% of its annual revenue, higher than the 3% reported by some of its peers. At its recent Analyst Day, TCS disclosed that its AI-led business has reached an annualised revenue run-rate of about $1.5 billion, underscoring strong growth and increasing client adoption.

A core element of TCS’s strategy involves redefining every service line around AI and automation, with a focus on “Human + AI” workflows aimed at improving productivity and delivering scalable outcomes for clients.

The transformation roadmap is built around five strategic pillars: internal AI adoption, AI-driven services, future-ready talent development, reimagining client value chains, and expanding the ecosystem through partnerships and acquisitions.

To strengthen its infrastructure capabilities, TCS has partnered with TPG to invest up to ₹18,000 crore in its HyperVault AI data centre business. The initiative aims to develop gigawatt-scale, AI-ready data centres catering to large enterprises and hyperscalers.

TCS is also broadening its AI solutions portfolio, spanning generative and agentic AI platforms as well as tools such as TCS MasterCraft for automating legacy system modernisation. In addition, the company has launched advanced innovation centres in collaboration with partners including Google Cloud to help clients build and prototype AI-driven applications.

The company is simultaneously investing in talent transformation, rolling out large-scale training programmes to equip its workforce with AI skills and foster an AI-first organisational culture.

Overall, TCS’s AI strategy combines revenue growth ambitions, infrastructure expansion, talent development, and ecosystem partnerships as it accelerates its transition into a fully AI-led technology services firm.

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