February 10, 2026 12:05 pm (IST)
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Tata Motors rewards SVLL through Loyalty Program
Mumbai/ Kolkata, July 16 (IBNS): Tata Emperor and TATA Delight, the commercial vehicles industry's only loyalty program by Tata Motors, on Wednesday felicitated Siddhi Vinayak Logistics Ltd (SVLL), with the new LandRover FreeLander, as the loyalty programs fastest growing member.
As one of Tata Motors largest customers, SVLL redeemed its points for a LandRover FreeLander, accrued as a member of Tata Emperor.
As a way of recognizing customers for purchases through Tata Motors Authorised Commercial vehicles network and partner stores, Tata Emperor and TATA Delight, is meant for both new and existing customers who accrue valuable reward points through the purchase and re-purchase of a new Tata Motors Commercial vehicles, spares, service, vehicle re-Construction Annual Maintenance Contract and at fueling stations, the company said in a statement.
As one of Tata Emperor’s fastest growing members, SVLL redeemed its points for a new LandRover FreeLander at a key handover ceremony held recently in Mumbai.
At the handover ceremony, Deepak Baid, Director, SVLL said, “Being part of a Loyalty program has been extremely beneficial for fleet owners like us, where post purchase expenses are huge, with a constant need for faster turnaround times and minimal downtime. The returns offered through Tata Motors Loyalty Program goes beyond encashing reward points and availing discounts, but on building a business that is competitive, assured of the right kind of service, spares and quality."
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