Saina Nehwal invests in Soothe Healthcare Personal Care

Saina, who is the brand ambassador for Soothe Healthcare’s Paree sanitary pads, has further reinforced her confidence and commitment in the brand and has taken on the role of a key investor in the business.

With this investment, Saina takes a center court position to play a meaningful role in Make In India, Girl Child and Swach Bharat’ initiatives being propelled by the government.

On making the investment, Saina Nehwal said, “I am delighted to have been associated with the brand and even more elated to strengthen my relationship with the company. A sanitary pad is a high social-impact product andParee combines quality and affordability, therebyrevolutionising the personal hygiene segment in women's personal care in India. Paree has the potential of reaching every household in India and this is what sets the brand apart.It is about time that we recognize the heroes of the manufacturing industry contributing significantly to the Make in India campaign and to the society at large.”

Sahil Dharia, CEO, Soothe Healthcare elaborates, “We are excited to have SainaNehwal as our brand ambassador and a strategic investor now, for Soothe’s Paree. Funding received will be directed for expansion of business and branding initiatives. Soothe Healthcare is committed to taking a leading position for affordable consumer healthcare products. Over & above earning potential, we also aim to create high social impact in society and our efforts were recognized by the ‘Spirit of Manufacturing’award that the company won last year. Saina’s association will further help the company achieve thesegoalsas she is a role model for young aspiring girls and women, and connects very well with them.”