New product basket fine-tuned to market needs: SAIL
To serve both these purposes, SAIL’s Central Marketing Organisation (CMO) met with some of its important customers at its headquarters at Ispat Bhavan here on Tuesday.
The key thrust area was to create awareness about the new products that are being made available from the new mills that have come up under SAIL’s recent modernisation & expansion programme – the Universal Section Mill of IISCO Steel Plant (ISP), Medium Structural Mill of Durgapur Steel Plant (DSP) and new Plate Mill of Rourkela Steel Plant (RSP).
As many as 12 major customers of SAIL in the eastern region, including RITES, Bridge & Roof, L&T MMH, BBJ, WBSEDCL, Lahmeyer India, Simplex Infra Structures, Wadia Techno Engg Services, Lloyds Insulations, Tata Growth Shop, M.N Dastur & Co. and KMC, attended the meet.
Welcoming the customers, General Manager (Marketing-Long Products) K.B. Sundar informed that SAIL’s latest range of structurals have been well accepted across the country due to their extensive scope for a variety of applications.
"It is expected that SAIL’s newly developed value-added seismic-grade rebar – SAIL TMT 500S – for use in critical applications like metro rail, industrial projects and highrises in highly earthquake-prone areas would similarly make its mark due to its higher tensile strength and other superior qualities," he added.
Debashis Datta of INSDAG, while delivering the keynote presentation on ‘Challenges in Design & Construction of Steel Intensive Structures’, enumerated the intrinsic advantages of steel structures which saves time, is effective while being efficient and sustainable at the same time.
In the technical talks that followed, Mr A.K. Arora, DGM (M-LP), informed the gathering about the qualitative superiority of the Parallel Flange range of structurals from ISP/DSP, adding that the 78,000 tonnes produced so far have delighted customers. The two mills have the capacity to produce 1.85 million tonnes of high grade structural annually.
Providing technical details of SAIL TMT 500S, Goutam Ghosh, DGM (M-LP), informed that the UTS/YS ratio of this seismic grade rebar of superior quality is 1.25 as against 1.18 in regular EQR (earthquake resistant) grade. The product is specially designed for areas of high seismic activity such as Seismic Zone 5 (eastern India). He also informed how tests conducted by IIT Roorkee have shown how this grade is far superior to conventional rebars and is able to resist earthquake forces more effectively.
V.K. Sahni, DGM (M-FP), while giving an overview about the size range of SAIL’s plates, gave an introduction to the latest technology at New Plate Mill of RSP through a multimedia presentation. This was followed by an interactive session wherein various issues like pricing, product profile range, customisation of products, availability, supply logistics, etc., were discussed.
Proposing the vote of thanks Arora informed that all channels of communication are open with designers so that suggestions can be incorporated in product profiling.
Support Our Journalism
We cannot do without you.. your contribution supports unbiased journalism
IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.
