Idea launches 4G LTE services in three more Telecom service areas

With this launch, the company has expanded its 4G LTE service footprint to 7 telecom service areas, including the 4 telecom circles of South India, namely Andhra Pradesh & Telangana, Karnataka, Kerala and Tamil Nadu and  Chennai, which were launched on Dec 23.

Idea’s 4G LTE services will be available across 183 towns in these 7 telecom service areas by Jan 31.

Major towns to be covered with Idea’s 4G LTE services at launch include the cities of Indore, Bhopal and Raipur in Madhya Pradesh and Chhattisgarh (MPCG), Chandigarh, Firozpur, Hoshiarpur, Kapurthala, Moga and Pathankot in Punjab, and Ambala, Karnal, Hissar, Panipat, Rohtak and Sonipat in Haryana. Other major towns including Gwalior, Jabalpur, Jalandhar, Muktsar, Patiala, Sangrur, Charkhidadri and Pinjore will follow by Jan 31.

Idea Cellular is the leading mobile telecom service provider in MPCG, providing unmatchable coverage on 2G platform and an extensive network of 3G services across these two states. With this launch, Idea Cellular has become the first mobile telecom operator to offer latest 4G services in MPCG.

The company’s world-class 4G services will rapidly expand to cover 84 towns including Ambikapur, Anuppur, Bhilai, Bilaspur, Chhatarpur, Katni, Kawardha, Korba, Mandsaur, Neemuch, Rajnandgaon, Ratlam, Sagar, Satna, Sehore, Shahdol, Shivpuri, Ujjain and Vidisha by March 2016.

Announcing the expansion of 4G services , Ambrish Jain, Deputy Managing Director, Idea Cellular said, “Since last week of December 2015, Idea has rapidly rolled out its high-speed 4G LTE network to cover 7 major markets in India. By March 2016, our services will extend to 3 more key markets namely, Maharashtra & Goa, North East and Orissa, and by June 2016, Idea’s 4G footprint will cover 750 cities across 10 telecom circles.”

According to Sashi Shankar, Chief Marketing Officer, Idea Cellular, “Idea customers with 4G devices in these 183 towns can now start experiencing superfast speeds by simply upgrading their existing SIM cards to new 4G SIM cards. The company is also offering attractive subscription plans to digital content including a wide range of the latest Music, Movies and Games. Idea has also partnered with leading handset manufacturers and e-commerce retailers for special data bundling offers on new 4G smartphones.”