ICICI Bank upgrades its mobile banking app, offers more than 100 services

The  offerings enable the customers to enjoy the convenience of dual login, connect with the Bank’s call centre from within the app without any further authentication, withdraw cash from an ATM without using a card, tag frequent transactions as favourites, view integrated details of all accounts in the app itself as well as receive alerts from Google Now.

The ‘all new iMobile’ also comes with best-in-class security features.

Rajiv Sabharwal, Executive Director, ICICI Bank said, “At ICICI Bank, we believe in investing in innovative technology much ahead of its time. In line with this philosophy, we introduced the country’s first mobile banking app in 2008. Every year, since then, the number of people using our mobile banking platform has doubled. Today, close to 60% of our transactions are carried out on internet and mobile banking channels. With India at the forefront of mobile phone growth in the world, it has been our strategy to offer a world-class, industry leading and consistently path breaking customer experience to our valued customers. The ‘all-new-iMobile’ is a result of long and extensive research and has evolved into a seamless interface which comprehensively addresses every banking need of the customer. It offers more than 100 services with many industry first features across banking. We expect mobile banking to continue to grow at a rapid pace, giving us a larger scope to promote its usage among both urban and rural customers.”

iMobile is available on all mobile platforms including Android, iOS, Java, Windows and Blackberry. The upgraded app is available for download on Google Play store and Apple app store. Any ICICI Bank savings account customer, who has a mobile number registered with the Bank can download the iMobile application.

Customers can also use iMobile to update their passbook, apply for personal loans, auto loans and home loans, access their loan statement, tax certificate, EMI schedule, pay utility bills and instantly blocking a debit or credit card card from the app itself. Transactions like funding a PPF account, checking PPF statements or checking the recent transactions can also be carried out.

ICICI Bank introduced ‘iMobile’, the first banking app in India, in 2008. Since then, the mobile banking industry has been growing rapidly. The Bank commands over one-fourth share of the mobile banking industry, in terms of value of transactions in April 2015. The Bank is also the first to offer banking services on multiple channels of mobile banking including SMS Banking, call, IVR, app and browser.