March 04, 2026 10:52 am (IST)
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Deepfakes
Row erupts over deepfake content generated by Grok. Photo: ChatGPT

London/IBNS: Elon Musk-owned social media platform X could face a possible shutdown in the United Kingdom after Technology Secretary Liz Kendall said she would support regulatory action if the company is found to be violating the country’s online safety laws, media reports said.

The warning comes amid growing backlash over Grok, X’s Artificial Intelligence (AI) chatbot, after reports surfaced that users were allegedly generating non-consensual, sexualised images by digitally undressing individuals without their permission.

According to an investigation cited by The Guardian, a PhD researcher from Trinity College Dublin analysed nearly three-quarters of posts in which users requested the creation of non-consensual images of real women or minors, involving the removal or alteration of clothing through AI-generated content.

The controversy has intensified after X reportedly made its image-editing features available only to paying subscribers, a move that drew sharp criticism from the UK government. The decision was described as “insulting” to victims of sexual violence, the BBC reported.

UK media regulator Ofcom has said it is considering its response and is close to deciding how to address the matter.

Responding to the criticism, Musk accused X’s detractors of seeking “any excuse for censorship,” dismissing calls for regulatory intervention as politically motivated.

X, Grok and UK online safety laws

X has been under increasing scrutiny in several countries since Musk acquired the platform, particularly over content moderation and the use of AI tools. The UK’s Online Safety Act empowers Ofcom to fine or block digital platforms that fail to prevent illegal or harmful content, including material involving sexual exploitation or abuse.

Grok, X’s AI chatbot, was introduced as a competitor to other generative AI platforms, but critics argue that safeguards against misuse remain inadequate. The UK government has maintained that technology companies must ensure their tools do not facilitate harm, especially involving women and minors.

Any decision by Ofcom to restrict or block X would mark one of the most significant regulatory actions taken against a major social media platform in the UK to date.

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