June 19, 2025 05:29 pm (IST)
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Sony redefines 4K HDR viewing with new X Series

| | Jun 19, 2017, at 09:39 pm
Kolkata, June 19 (IBNS):Sony India on Monday announced the new 4K HDR television series designed to deliver even wider brightness range and higher contrast.

The new BRAVIA TVs make the best use of 4K HDR (High Dynamic Range) content with the combination of their unique image processor and display device technologies.

Sony’s 4K line-up has witnessed a positive progression with 17 models being launched in FY17 compared to 11 models in FY16.

The expansion is attributed to 4K technology making a push into the mainstream, as consumers are now aggressively consuming 4K content from various online streaming services.

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