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Blueocean Market Intelligence bags National IT Excellence Award

India Blooms News Service | | 24 Feb 2016, 11:00 pm
Mumbai, Feb 24 (IBNS): Global analytics and insights firm Blueocean Market Intelligence, has been honored with an award for excellence in using advanced analytics for Audience Segmentation enabled by its solution Persona at the National IT Excellence Awards 2016.
The award was organized by ‘Stars of the Industry’, an independent and not-for-profit organisation, guided by an Advisory Council of an eminent jury. 
 
The award was received by Anees Merchant, Sr. Vice President, Blueocean Market Intelligence at Taj Lands End, Mumbai.
 
The award focuses on the contribution of individuals, projects, organizations and technologies that have excelled in the use, development and deployment of new age solutions.
 
It is presented to companies that have demonstrated leadership in using solutions for business transformation, optimizing costs, developing synergies across businesses and enhancing customer satisfaction.