April 20, 2024 03:27 (IST)
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Mahindra launches global scooter GUSTO in Karnataka
Bengaluru, Jan 7 (IBNS): Mahindra Two Wheelers Limited, a part of the US $16.5 billion Mahindra Group, on Wednesday launched its eagerly awaited global scooter, the 'GUSTO' in Karnataka.
The Gusto has been developed entirely indigenously at its R&D facility in Pune.
The name - GUSTO, is derived from the word ‘Gust’, which is a sudden strong current of wind, symbolizing the spirit of freedom.
The Mahindra GUSTO is India’s first scooter with a unique patented Height Adjustable Seat, making it easy for anyone to effortlessly adjust the seat height as per their individual heights for a safe and comfortable ride.
Viren Popli, Chief of Operations, Mahindra Two Wheelers said, "The Gusto is Mahindra’s first ground-up scooter developed entirely in house. Based on deep consumer insights, it deploys innovative technology to create a category defining product, which will provide exceptional value to customers looking for a 110cc scooter. After winning the hearts in North & West India, Gusto is being launched in Karnataka in time for the festive occasion and start of New Year."
Dharmendra Mishra, Vice President – Sales and Customer Care, Mahindra Two Wheelers added, "The Italian styled Gusto is powered by the smooth & fuel efficient M-TEC engine. It is India’s first scooter with a Height Adjustable Seat. The telescopic suspension with air springs and 12- inch wheels give it a best-in-class ride experience. Other category-first features like Remote Flip Key, Find-Me Lamps and bright Halogen Head Lamp with LED Pilot Lamps, create amazing value."
The GUSTO is being launched at an introductory price of Rs 48,400 (Ex-showroom Bengaluru) for the GUSTO Hx variant. The top end GUSTO Vx variant is priced at Rs 50,400 (Ex-showroom Bengaluru).
GUSTO is also being launched globally across South Asia, Latin America and Africa.
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