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Piramal Enterprises ropes in Juhi Chawla as the face of their brand 'Jungle Magic'

India Blooms News Service | | 19 Dec 2014, 11:17 pm
Kolkata, Dec 19 (IBNS): Piramal Enterprises’ Consumer Product division has roped in Bollywood actress Juhi Chawla as a brand ambassador to endorse their kid’s well-being range, 'Jungle Magic'.

Jungle Magic is the umbrella brand for kids’ well-being products under the auspices of the Consumer Products division of Piramal Enterprises Limited. 

With a range of well-being products across various categories like, anti mosquito bands and patches, hand sanitizers, perfumes and smart tiffins, for the 5-11 year olds, the Jungle Magic brand is for kids and mothers.

Kedar Rajadnye, President and COO, Consumer Products Division, Piramal Enterprises said, “As mothers are very sensitive when selecting products for their child’s personal care - a great deal of attention is given to ensure kids safety, efficacy and proof of action."

"The primary objective of the brand is in providing well-being solutions that personify wellness and fun. We are very happy to have Juhi Chawla as the brand ambassador for the Jungle Magic Brand. Being a loving, caring and most importantly an experienced mother herself, Juhi’s association with the brand would go a long way in reaching out to parents who could well do with some friendly advice and tips with respect to caring for their child’s health and well-being,” he added.

Speaking on her association Juhi said, “In today’s day and age, despite the technological advancement in general healthcare and self-care awareness, kids across India most often than not still continue to fall prey to illnesses and health hazards the incidence of which could be highly reduced if not totally avoided."

"As a mother myself, it is easy for me to relate to the challenges that other mothers face in caring for their child’s health and well-being on a day to day basis. I am delighted to be associated with the Jungle Magic, as the primary focus and objective of this brand is equip mothers with well-being solutions that are not just efficacious but endearing for the child as well,” she added.

Jungle Magic Mosquito Banditz & Tattooz are Jungle Magic Mosquito Banditz are slap-on mosquito repellent bands and stick patches medically coated with Citronella oil extract, a naturally occurring plant essential oil that acts as an effective & potent all natural mosquito repellent.

The Jungle Magic Fruity Perfumes are available in a range of fancy animal shaped bottles. These perfumes contain elements of essential oils that help in making a child feel fresh and revitalized.

Jungle Magic Hand Sanitiz is a hand sanitizer is designed for kids. These sanitizers come packaged in a child friendly pack, available in three options. These hand sanitizers with their fruity fragrances don’t just rid your hands of 99% germs but leave your hands smelling great as well.

This lunch-box has been designed in manner where the sanitizer bottle locks the lid of the box in place thus ensuring that the child is reminded to sanitize his hands before his meals. Lunchpackz is available in three character options of Dino, Parry & Pandy.